Details:
Location:
Greenwich, LondonCategory:
MarketingSalary:
£39,875 per annumContract type:
Contract ContractHours:
Full timeTelephone:
02083128565Email Marketing Manager (Maternity Cover)
About us
Royal Museums Greenwich is a collection of diverse historical sites. The sites are the National Maritime Museum, Cutty Sark, the Royal Observatory, and the Queen’s House. Each of these sites has a unique identity and a common purpose to serve our communities, through sharing our collections and expertise. We are a place to explore the sea, space, art and history, and our strategy ‘Charting Our Course’ puts people at the core of its success.
The Role
This is an exciting opportunity for someone with a passion for culture to help grow our online reach, reputation and revenue through strategic email marketing. Working within a dynamic Marketing team, the postholder will be responsible for developing impactful campaigns and driving forward our email marketing strategy. They will oversee the entire email marketing process, from content planning and creation to automation, audience segmentation, and performance analysis. This will include working closely with key stakeholders and the Email User Group, managing campaign calendars, driving best practice, and reporting on performance to optimise our email marketing efforts.
The successful candidate will have experience planning and executing consumer-facing email campaigns, while leveraging data insights to build audience engagement and maximise ROI. They will also have strong analytical skills, with experience using data insights and A/B testing to improve engagement; be commercially minded with a track record of using email marketing to drive revenue; and knowledge of interrogating data and following a test and learn approach in order to continually optimise results. Experience working with CRM systems and data segmentation strategies is desirable.
This is a 12-month fixed term maternity cover position in Band 5 - Management and Proficient Specialists. Core hours of work will be 36 hours per week, Monday to Friday , with an additional hour to be worked as agreed upon with management.
Benefits
We offer a culture encouraging inclusion and diversity, a generous pension scheme, 22 days annual leave plus bank holidays, 30% discount in our cafés and shops, interest-free season ticket and bike loans, training opportunities and continuous performance management reviews to support personal and career development, and the NMDC reciprocal agreement for free admissions to other museums and galleries’ paid exhibitions.
Salary: £39,875 per annum
We encourage you to read the attached job description/person specification before applying for this role.
Interviews are scheduled to take place w/c Monday 14th April.
EDI
Diversity and inclusion are integral to our work at Royal Museums Greenwich, as we are a museum for everyone. We want to foster a spirit of inclusion, collaborative working, innovation, and valuing people as individuals whose lives have been shaped by different experiences. Therefore, we welcome applications from everyone.
We actively work with Disability Confident scheme and ask that you let us know if there are any reasonable adjustments you need or things you would like us to know during the interview process, which may include being provided the interview questions in advance, requiring a step free interview space, that you are eye-contact avoidant, or having the interview questions in a written format or additional time in timed tests, interviews or other assessment activities.